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5 Types Of Stand up Pouch Packaging And Their Advantage

by UatVisibee

.  February 17, 2020

What is stand-up pouches packaging ?



Stand up pouch packaging are the most popular packaging form used across various industries. This flexible packaging type offers multiple benefits to the companies and the users also. They are cost-effective compared to traditional rigid packaging.

The popularity of a stand-up pouch derives from its durability, cost-effectiveness, and convenience compared to other forms of packaging. I

t is lightweight and compact, which makes it easy to store and transport without taking up too much space.

Additionally, it is highly customizable and can be designed with various features such as zippers and spouts to facilitate opening and resealing the package.

Furthermore, the stand-up pouch provides an effective barrier against moisture and oxygen which helps ensure the product’s freshness during storage or transit.

It also offers superior printability compared to other types of packaging materials which allows businesses to create eye-catching designs that help build their brand recognition in the market.


Packaging makes the world go round! Well, the world of food and consumer products, anyway. Think that’s an exaggeration? Imagine today’s grocery/retail store aisle without effective product packaging, Exactly. Products not packaged appropriately are not likely to do well and customer satisfaction will be largely nonexistent.

Given the development of new packaging materials, manufacturers and distributors are presented with a seemingly endless variety of primary packaging choices: boxes, cartons, displays, bottles, composite cans, and flexible packaging to name a few. With all of these options, one stands out and is uniformly effective in protecting contents and convenient to the consumer, that is stand-up pouches!


Stand-up pouches in our life :


The stand-up pouches are being application in most of the industries. They are ideal for packaging food items. They are used for packaging across many industries like medical and pharmaceuticals, industrial items, gardening products, etc.

These pouches offer many benefits over the traditional packaging form. The current article details some of the most popular and widely used stand-up pouches in the flexible packaging industry.


Flat Bottom Stand up Pouches

The flat bottom stand-up pouches are becoming increasingly used in the packaging industry. When filled, these pouches stand on their flat bottom on the shelves and attract the customer’s attention.

They also take less space on the shelves and thus more products can be displayed compared to other packaging types. One of the biggest advantages of using these bags is that they take lesser raw materials to manufacture (12% less film) and store more quantity.


For sure, it takes less energy to manufacture them and they weigh less as well, both of which reduce the manufacturing cost. The flat bottom stand-up pouches eliminate the need to use cartons for outer packaging of the product.


It can be elegantly displayed on the shelves and are easily stackable which catches the customer’s attention. These bags come with a tearing zipper which makes it very convenient to open the bags.


The flat bottom bag is also eco-friendly, as it uses less material to manufacture and stores a greater quantity of products. This reduces the carbon footprint of these bags.


Flat Bottom Bag with Tearing Zipper

The flat bottom bag with tearing zipper is ideal for packaging food products. It has a flat bottom and is stable.


Stand-up Bag

More brands are moving from the rigid packaging towards flexible packaging and stand-up bags are one of the most common flexible packaging options.


These bags offer the most versatile and excellent printed graphics on the bag which will catch the attention of potential customers. They can be produced in a number of shapes and sizes which adds to their convenience.

The stand-up bags also provide an excellent moisture barrier and protection against other elements which keep the product safe for longer.


The stand-up packaging bags are inevitable when the objective is a cost reduction on the packaging. Rigid packaging costs at least 3-6 times more than the flexible packaging.


The customers can open the packaging by sliding the zipper which is very convenient for them. the stand-up zipper bags are retail-ready.

The stand-up zipper bags are also an excellent packaging option for protecting the packaged products. They provide a high degree of protection from UV light, oxygen, moisture, etc.

thereby helping to keep the packaged products safe and fresh.


Stand-up Zipper Bag

The stand-up zipper bags are one of the most prevalent forms of flexible packaging which comes with a zipper for easy opening and resealing of the package.


They also ensure that no secondary outer packaging is required. This helps to save considerable costs on the packaging. These zipper bags also take the lesser volume in transportation and helps to save costs on transit and distribution.

Stand up pouches with spout

A stand-up pouch with a spout is a specialized form of the traditional stand-up pouch.

It is typically made of a laminated film that combines multiple layers to form a durable and flexible barrier, allowing products to be safely stored while remaining visible and accessible.

The spout can be incorporated into the design of the bag, or it can be attached externally. Spouts come in many shapes, sizes, and colors and can be used for liquid or dry goods.



They are also mostly used in the personal hygiene industry for packaging products like shampoo, liquid soaps, etc. These spout bags are convenient to carry around while traveling.

The primary benefit of using a stand-up pouch with a spout is its ability to reduce product leakage, thanks to its unique design features.

It also provides consumers with an easy way to access the contents without having to open the entire bag. Additionally, as the name implies, this type of packaging allows products to stand upright on store shelves and counters without taking up much space.

This improves visibility and allows brands to effectively market their products.

Stand-up pouches with spouts are widely used for food applications such as soups, condiments, and beverages but are also suitable for non-food items like laundry detergents and automotive chemicals.

The combination of convenience, portability, and visibility makes them an ideal packaging solution for a wide range of products.


Other Types of Pouch for Reference


Pillow Pouches

Pillow pouches, also known as flat pouches, are a type of flexible packaging that lays flat when empty and can be filled with a variety of products. Pillow pouches are a popular packaging choice for food, pharmaceuticals, and other consumer goods.

Pillow pouches are usually made from a single layer of material, such as polyethylene, polypropylene, or polyester.

They can be printed with high-quality graphics and customized to meet specific packaging requirements, such as resealable closures or tear notches.

Compared to gusseted pouches, pillow pouches have a simpler design and are often used for products that don’t require as much structure or stability.

However, they can still be used for packaging products like snacks, candy, and small items like hardware or craft supplies.

3 Side Seal Pouches

3 Side Seal Pouches are a type of flexible packaging that is formed by sealing three sides of a flat film or laminate, leaving one side open for filling.

The open side can then be sealed using heat, pressure, or adhesive to create a complete seal.

3 Side Seal Pouches are often used for packaging products like food, pharmaceuticals, cosmetics, and other consumer goods.

They come in various sizes and shapes and can be made from a range of materials depending on the product being packaged and the required barrier properties.

Benefits of 3 Side Seal Pouches


  • Cost-effective

3 Side Seal Pouches are often less expensive than other types of packaging, making them a cost-effective option for small businesses and startups.

  • Customization

3 Side Seal Pouches can be customized with a variety of features, including resealable closures, tear notches, and hang holes.

  • Branding

3 Side Seal Pouches can be printed with high-quality graphics, making them a great option for branding and product promotion.

  • Barrier properties

3 Side Seal Pouches can be made from a range of materials that provide various barrier properties, protecting the contents from moisture, oxygen, light, and other environmental factors.

  • Convenience

3 Side Seal Pouches are easy to use and store, and can be designed with easy-opening features like tear notches or peel-off labels.

  • Sustainability

3 Side Seal Pouches can be made from recyclable or biodegradable materials, reducing the environmental impact of packaging.


Material of Pouch Packaging


Moving on from the discussion of types of pouches, this section will focus on pouch materials.

While plastic and paper are the two most common pouch materials, there are also stand-up pouches that are made from other materials such as aluminum, glass, and even fabric.

Each material has its own advantages and disadvantages depending on the product’s intended use.

Plastic is used for lightweight products such as food or beverage packaging because it is water-resistant and cost-efficient.

Additionally, it can be printed with eye-catching designs to attract customers.

However, due to its low barrier properties, it may not be suitable for products that require protection from moisture or oxygen.

Aluminum has a high barrier property which makes it a good choice for products that need to be preserved for long periods of time.

It is also resistant to punctures and offers good shelf appeal. But it is heavier than plastic which could increase shipping costs and limit the amount of product that can fit in a package.

Overall, each material has its own pros and cons when it comes to stand-up pouch packaging.

Careful consideration must be taken when selecting an appropriate material based on the product’s needs and requirements.


Are There Any Health Or Safety Concerns Associated With Pouch materials?


To address this, it is important to consider the material used in their manufacture and how they are used.

The most common material used in the production of stand-up pouches is plastic, which is known to be a potential source of hazardous chemicals leaching into food and beverages.

This can happen when hot foods or liquids are placed in containers made of plastic, as the heat tends to cause more chemicals to leach out of the container and into the product inside.

Therefore, it is important for consumers to make sure that any stand-up pouch they use does not contain toxic materials like phthalates or BPA.

In addition to considering what materials stand-up pouches are made from, it is also important to take into account how they are being used.

If a consumer is heating food or liquids in one of these containers, then it is important that they do not put them in the microwave or oven since this could lead to further leaching of chemicals into the products inside.

Furthermore, consumers should not wash these containers with abrasive cleaners or place them in dishwashers since this can also cause additional damage and leaching of chemicals.

To ensure safety when using a stand-up pouch, consumers should only use ones made from non-toxic materials and take care when heating contents inside them.

Additionally, they should avoid washing the pouch with harsh cleaners and refrain from putting them in dishwashers as well as microwaves or ovens.

Taking these precautions can help limit potential health risks associated with using stand-up pouches while still allowing individuals

Biodegradable Packaging and Stand Up Pouches


Biodegradable packaging. Most consumers have heard the term and many believe they know what it means. But do they? Despite increasing public concern about the environment, do people know which packaging materials are biodegradable? And is biodegradable packaging the only type that is environmentally friendly? Stand up pouches offer a good way to examine these issues.



Stand up pouches are generally not a form of biodegradable packaging. While many packaging materials made of polyethylene (PE) and polypropylene (PP) are biodegradable, they require a great deal of time and certain specific conditions in order to actually biodegrade in a landfill. Materials that do biodegrade are made of such things as paper, starch, wood pulp, potato, cotton, sugar beet, corn, to name but a few. However, although stand up pouches aren’t made of these materials, it doesn’t mean that they are bad for the environment.

Each stand up pouch is made via a very energy-efficient process whereby multiple layers of special film are laminated together to form a barrier bag that protects contents from vapor, odor, moisture, air, pests and/or light, depending on what the particular product needs. Of relevance to our discussion is the fact that although stand up pouches are made from multiple film layers, they actually take up to 12 percent less film to construct than most other packaging bags.

Less material ultimately generates less waste, of course, but there is another environmental benefit as well. Less material means less weight which means that less fuel per unit is consumed to transport stand up pouches.



Are Eco-friendly Stand-up pouch Freezer-Safe?


To answer this question, it is beneficial to first examine the material that these pouches are typically made from.

Generally, stand-up pouches are constructed from plastic films and laminates, which can be either polyethylene or polypropylene-based products.

The second factor to consider is the ability of the pouch materials to withstand extreme temperatures.

Generally speaking, both polyethylene and polypropylene-based products can endure a wide range of temperatures without significant structural damage or loss of performance.

Next, the type of closure used on the stand-up pouch should be taken into account when determining if it is suitable for use in a freezer environment. A seal closure? such as zippers or adhesive tape?

That is designed to meet specific temperature requirements that may need to be used depending on the product being stored in the pouch and how long it will remain in a frozen environment.

Additionally, any labeling on the pouch should indicate if it has been tested and approved for use in a freezer set.

In summary, stand-up pouches can generally withstand freezing temperatures without suffering any structural damage or loss of performance;

However, there are various factors that must be considered when determining whether they are suitable for freezer storage.

The material used to construct the pouch and the type of closure employed should both be examined before using a stand-up pouch for frozen items.

Additionally, any labeling on the pouch should indicate if it has been tested and approved for use in a freezer set.



Strong Branding & Marketing


Rotogravure printing – the bright colours and graphic opportunities, strengthens brand presentation and recognition, ability to stand up on shelves, strong visual impression for sales



Excellent Barrier Properties


Improve shelf life and protect the product from of moisture, oxygen, light, infestation, odour etc. or a combination of these


Cost Reductions

Cost-effective light-weight packaging and transport, low material costs for pouches.


Environment Friendly

Low packaging waste to dispose, recyclable, reusable and more environmentally-friendly


Product Visibility

Visibility of products before purchasing through the use of transparent pouches or window pouches.


Perfect for special applications and purposes

Customized pouches for special uses with microwavable, sterilizable, and pasteurizable material.

How stand-up pouches boost your business?

For Manufacturers

For the manufacturer, stand-up pouch packaging helps save on shipping costs as pouches are far lighter than bottles and jars. This allows for shipping of more product and less packaging, and are also space saving. Bottles, jars and cans take up a lot of room on trucks and in warehouses, but pouch material is supplied in roll form. Cost reduction is another benefit as stand-up pouches are less expensive than bottles, jars and cans.

For Retailers

The stand-up pouch also ends up benefiting the retailer once the product hits the shelf. With a flat front, the stand-up pouch is ideal for large graphics explaining what’s inside (and the back provides plenty of room to meet labeling requirements.) It also allows for multiple display options as pouches can stand on flat shelves or can be hung from hooks at aisle-ends or on carousels. High shelf utilization is another benefit as less weight and more rectangular shape mean more product in a given length of shelving.

Flexible packaging – in every sense of the word

Boxes, cans and jars allow only so little packaging design options and stifle creativity. Stand up pouches, on the other hand, leave artists free to create virtually whichever packaging design they like. And that’s not all! Not only does flexible packaging allow the most interesting and gorgeous packaging designs, it also costs little to produce – no matter how colourful or ‘out of the box’ the design may be.

Stand up pouches are cheap to ship

When it comes to shipment costs, every gram and millimetre of packaging counts. Now, this is where stand up pouches really shine! For one, they are easy and cheap to have delivered to your site because they are so lightweight and hardly take up any space when flat. Once filled, stand up pouches still take up little space as they can be easily arranged in bunches to fit any box or stockroom. Secondly, a packaging designer who knows the tricks of the trade can easily tweak his design so that the pouches take up even less space!


Stand-up pouches packaging not only meets the needs of consumers for product display, but also saves material resources and transportation costs for manufacturers and suppliers. The concept of catering to green consumption is an indispensable packaging option in the packaging market!


Therefor, is importan to choose a reliable stand-up pouches manufacturersPrimePac, can help you !


How Primepac Can Help You in stand-up pouches Packaging?


At PrimePac, we bring together design experts and brand innovators to create fresh ideascustomized packages, and fully efficient processes.

We design creative packaging solutions that cater to a diverse global audience with the in-house knowledge and network of experienced professionals to meet the demands of every type of client.

From our dedicated sales team and warehouse staff in Australia to the experts at our production facilities in China, all of our employees are guided by four core values at the heart of our businessintegrity, innovation, passion, and engagement.