Groke Pet had a tough challenge: creating a packaging solution that worked across their entire product range. We’re talking about eight different products with both primary and secondary packaging needs. And it wasn’t just about looking good—there were strict regulations to follow, quality standards to maintain, and costs to keep in check. Here’s what they needed:

• Food-grade, supplement-safe packaging to meet industry standards.
• A design that ticked off the 3 R’s: Reuse, Reduce, Recycle.
• A unique pump for thick supplements, delivering a precise 4cc discharge rate.
• Consistent branding across various materials, including tricky colour matching.

And on top of all that? The packaging had to be:

• Pet-family friendly—easy to use and spill-proof.
• Aesthetically pleasing while keeping pet safety front and centre.

Creating the right packaging solution to tick all these boxes is no walk in the park. But when it comes to solving complex packaging challenges, our expertise makes all the difference.

So, how did we meet the needs and solve these hurdles together?

With Primepac’s vast network of manufacturers and consultants, Groke Pet gained invaluable support. We assisted them in researching and selecting top suppliers, providing expert guidance on regulatory requirements, production standards, and practical solutions regarding minimum order quantity (MOQ) constraints. This streamlined their journey from concept to shelf-ready products.

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Primepac’s digital printing solution perfectly caters to startups like Groke Pet, featuring six vibrant spout pouch designs and two eco-friendly refillable pouches. It effectively addresses challenges related to order quantity and plate costs, particularly when multiple pouch designs are involved and market feedback remains uncertain. This approach offers several key benefits:

✔ Dynamic and adaptable design updates.

✔ No limitations on colour and pattern make it perfect for startup businesses with low minimum orders, multiple designs, or any company looking to launch small batches of new products for testing.

✔ High-quality results with gradients and silver effect.

To effectively tackle the challenges of visualising silver elements—a vital component of Groke Pet’s visual branding—our packaging team has subtly utilised aluminium’s natural colour to replicate the silver stamping effect. The universal silver hot stamping effect require higher investment and complex production, making it less suitable for start-up brands like Groke Pet. This strategic adjustment allows for a harmonious visual result in a cost-effective manner.

Furthermore, we established colour standards to ensure consistent branding across all packaging formats, including aluminium bottles and refill pouches, reinforcing brand identity while delivering quality and reliability.

The packaging featured sustainable options that aligned with Groke Pet’s eco-mission:

✔  Recyclable Mailer Boxes

Sturdy Kraft Paper Boxes with natural fillers, keeping pet supplements secure during shipping while reducing waste.

✔  Biodegradable Mailers

D2W mailers are 100% biodegradable and break down fast – no harmful residue left behind. They’re the ideal way to protect products while being eco-friendly.

✔  Refillable Aluminium Bottles and Pouches

Durable, recyclable aluminium bottles teamed with refill pouches for ongoing use. This sustainable packaging perfectly complements Groke Pet’s dedication to being eco-friendly, giving consumers reliable green options.

Primepac offers customised packaging solutions for a complete range of products, featuring 8 pet products and a specialised 4ml pump head designed specifically for thick supplements. This all-encompassing solution also includes:

✔  A selection of over 3,100 custom options from more than 40 leading suppliers

✔  A dedicated packaging manager to guide production, minimise project risks, and ensure on-time delivery.

✔  A rigorous quality control process ensures that all primary and secondary packaging items meet high standards and attention to detail.

✔  An effective prototyping service is offered to test and refine Groke Pet’s packaging and artwork designs before production begins.